| Making Learning Child’s Play
Storytelling, virtual reality in 3D on a
computer, and children learning at the same time? It sounds
like a fairy tale, but it’s real. This is what a new invention
offers in increasing a child’s interest in learning.
And it was what won National University of
Singapore graduate student Steven Zhou ZhiYing second place at
the 2004 International Idea to Product Competition held in
Texas, USA, on Nov 13 and 14.
The representative of the Electrical &
Computer Engineering (ECE) Department of the Faculty of
Engineering swept aside stiff competition from among the
world’s best. The by-invitation contest, organised by the
University of Texas in Austin and its Technology
Entrepreneurship Society, attracted 15 teams from all over the
world. Participating world-class universities included
Imperial College London, Stanford University, Purdue
University, Trinity College Dublin, Georgia Institute of
Technology, University of Southern California, Texas A & M
University, and the host university.

Steven Zhou (right)
and Head of NUS INTRO's IP Management, Dr Peter Kew at the
competition ceremony in Austin, Texas
The NUS team’s winning invention was
developed by Steven, together with Dr Adrian David Cheok,
Principal Investigator, and Director of the NUS’ Mixed Reality
Lab. Funding came from the Defence Science & Technology
Agency (DSTA).
Basically, this is how the NUS invention
works. The technology adds a virtual reality twist to the
traditional storytelling “Magic Story Cube”, where a story
unfurls as a child unfolds a specially designed cube. Using
just a web camera, personal computer and the specially
designed cube, a child will be able to see and interact with
stories in 3D virtual reality. This generates a high level of
interactivity which increases the child’s interest in learning
and maintains his concentration for a longer period.
With Singapore having an estimated
school-going child population of 480,000, the technology holds
great promise as an effective learning tool in the form of
stories, vocabulary builders, board games, books and toys. The
Singapore Science Centre has expressed strong interest in
collaborating on the design of educational mixed reality
applications for schoolchildren.
The Mixed Reality Lab took three years and
some $200,000 was spent to develop and test the technology.
The NUS has filed three patents with international options on
the technology.
The university’s Industry & Technology
Relations Office (INTRO) funded the team’s participation in
the competition, as part of its drive to bring ideas to
commercial application.
Steven has licensed the technology from INTRO
and co-founded MXR Cubes Pte Ltd to commercialise the product.
NUS Venture Support also facilitated the formation of the
company by awarding MXR Cubes S$40,000 under its Student
Enterprise Programme. - Julie Liau
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